Abstract

The research was conducted with the aim of identifying factors influencing job satisfaction and employee loyalty and then suggesting some solutions for enhancing the loyalty of lecturers and officers from universities and colledges in Lam Dong Province. The research was carried out through two phases: preliminary study and official study based on the result of collecting 249 questionaires. The outcome of the study shows that there are three factors affecting the Job Satisfaction: Training and Individual Development, Working Conditions and Relationship with Leaders. Training and Individual Development is the most imfortant factor impacting job satisfaction of lecturers and officers working at universities and colledges in Lam Dong Province. Based on the result, some suggestions for improving the loyalty of lecturers and officers from universities and colledges in Lam Dong Province were mentioned.