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THE EFFECTS OF INNOVATIVE CULTURE AND COMPETITIVE INTENSITY ON MARKET ORIENTATION
Mai Kieu Phuong Hua, Vi Tran, Hau Nguyen Le
75-83
2011-03-30
HTML  : 757 | Download PDF  : 513 |
IMPROVING BUSINESS PERFORMANCE OF HOTEL AND TOURIST ENTERPRISES BASED ON MARKET ORIENTATION
Lai Van Tai, Hua Kieu Phuong Mai
67-76
2007-08-31
HTML  : 646 | Download PDF  : 260 |
Impacts of culture differences on a brand community – a cross study in sweden, Taiwan and Vietnam
Luong Phuoc Le, Mai Kieu Phuong Hua
87-96
2013-06-30
HTML  : 1152 | Download PDF  : 568 |