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VNUHCM Journal of

Science and Technology Development

An official journal of Viet Nam National University Ho Chi Minh City, Viet Nam since 1997

ISSN: 1859-0128
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THE EFFECTS OF INNOVATIVE CULTURE AND COMPETITIVE INTENSITY ON MARKET ORIENTATION

75-83 2011-03-30

Mai Kieu Phuong Hua, Vi Tran, Hau Nguyen Le

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IMPROVING BUSINESS PERFORMANCE OF HOTEL AND TOURIST ENTERPRISES BASED ON MARKET ORIENTATION

67-76 2007-08-31

Lai Van Tai, Hua Kieu Phuong Mai

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Impacts of culture differences on a brand community – a cross study in sweden, Taiwan and Vietnam

87-96 2013-06-30

Luong Phuoc Le, Mai Kieu Phuong Hua

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Influence of culture onconsumer behaviour: a model at personal level in pharmaceutical context

78-86 2013-06-30

Trong Dinh Nguyen, Mai Kieu Phuong Hua

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